We start the
conversations.
You close the deals.

Fourth Touch runs cold email for US B2B companies. We find the people who buy what you sell, write to each of them four times, and send every interested reply straight to your inbox. No hire, no contract.

Got an email from us? Then you have already seen the work.

Built for conversations.
Not for volume.

Every company has a limited number of buyers who truly fit. The first email starts only about a quarter of the sales conversations. Four emails start 96%, so your best-fit buyers are never wasted on a single try. Past the fourth, returns diminish significantly.

Share of all sales conversations started, as a running total
27%
46%
82%
96%
+4%

Source: Belkins, B2B sales follow-up study (2026), 7.5 million B2B emails sent in 2025.

3.6×the sales conversations of a single email, from the same buyers.
4%is all that longer sequences add on top.

You spend fifteen minutes. We run the rest.

Step 1

We agree the target

On a 15-minute call: who buys from you, what they need, and which companies to start with.

Step 2

We find the people

Decision makers at companies that fit, every email address verified before anything sends. You approve a sample of ten first.

Step 3

We write and send

Four tailored emails to each person, written for your offer and sent from domains we own. Your own domain is never used.

Step 4

You get the replies

Every interested reply is forwarded to your inbox the same day. You take the conversation from there.

Everything a sending team would build, without the team.

Your domain is safe

We send from domains set aside for your company only, warmed before launch. Your own domain and inbox reputation stay untouched.

Verified prospects

Decision makers at companies that match the target we agree on, each email address verified before a single message goes out.

Four written touches

Four emails, each written for the person reading it and for what you sell. You approve the sequence before anything goes live.

Replies forwarded same day

Every interested reply lands in the inbox you name, with the full email thread included. You take it from there and close.

Weekly numbers

Sent, delivered, replied and interested, broken down by touch. One short message a week. No dashboards to log into.

Clean sending

Unsubscribe header on every email, sending stops the moment someone replies, your company name and address in every footer.

Two numbers. That is the whole price list.

Setup, once
$200
  • Target agreed on the call
  • Sending domains set up and warmed
  • Custom email sequence and implementation
Per unit, per month
$200for 2,000 emails
  • 500 people, four deeply customized emails each
  • Custom lead list, hand-picked and verified
  • Sent from domains set aside for your company
  • Interested replies forwarded the same day
  • Add as many units as you want

Ranges, not promises.

Across cold email, 2 to 3 percent of prospects reply and the top decile of campaigns sees 4 to 6. A quarter to a half of those replies are interested. Put in your numbers and see the range a unit gives you.

One unit is 2,000 emails to 500 prospects.
First-year value of one new customer.
Of the people who say "tell me more", how many buy.
2,000emails sent per month
500prospects contacted per month
Per monthWeakTypicalStrong
Interested replies5812
Cost per interested reply$40$25$17
New customers11.62.4
Revenue$5,000$8,000$12,000
Interested reply rates used: weak 1.0%, typical 1.6%, strong 2.4% of prospects. Cost per reply uses the monthly unit price only. Your target, offer and market move these numbers. Volume and personalization are guaranteed. Replies are not.

Fifteen minutes to agree the target. Five business days to the first email.

Pick a time that suits you. The call is with the person who will run your campaign.

Straight answers.

Will this hurt my domain or my brand?

No. We send from separate domains we own and warm, set aside for your company only. Your main domain never sends a cold email, so its reputation is never at risk.

Do I see the emails before they go out?

Yes. You approve three sample sequences of four emails and a sample of ten prospects before anything sends. Nothing goes out until you say go.

Whose name is on the emails?

An outreach name signing on behalf of your company.

What happens when someone replies?

Interested replies are forwarded to your inbox the same day and you take the conversation from there. Anyone who says no or asks to be removed is taken off the list and never contacted again.

What if the replies don't come?

Then the target or the angle changes. Volume and personalization are guaranteed, results are quoted as ranges and never promised. You pay month to month and can stop at any time.

Is cold email legal in the US?

Yes, under the CAN-SPAM Act, as long as the rules are followed. Every email identifies the real company behind it, carries a working opt-out and includes a postal address.

How fast can we start?

Within five business days of payment. Call, invoice, your approval of the emails and the sample, then the first emails go out.